Tommy Hilfiger Continues Growth In The Six Months To 30 September 2009[1]

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28th October 2009, 08:25pm - Views: 886






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MEDIA RELEASE PR36804


Tommy Hilfiger Continues Growth in the Six Months to 30 September 2009[1]


AMSTERDAM , Oct. 28 /PRNewswire-AsiaNet/ --


    Tommy Hilfiger Group today announces that for the six month

period to 30 September 2009 total global sales increased by 3.5% to EUR772

million.


    CEO Fred Gehring said: "We are very pleased with this set of

mid-year results. They demonstrate the strength of the Tommy Hilfiger brand

around the world in a still very challenging economic environment and

illustrate the benefits of our balanced and diversified business model, both

regionally as well as between retail and wholesale. During the period, we

delivered upon our strategy to reduce our European customer base by 15%, in

order to strengthen and consolidate our wholesale portfolio, which makes

these results even more compelling."


    Executive Summary


    Europe


    In Europe, an increase in retail sales of 24.4% was

underpinned by a positive like for like growth of 2.5%. Overall, European

sales decreased 6.4% due to a slowdown in wholesale volumes as a result of

more cautious buying from wholesale customers, and the Company's strategic

decision to reduce the wholesale customer base, giving us a stronger customer

portfolio going forward.


    North America


    In North America, a negative comparable growth of 3.3% in the

retail stores was more than offset by higher overall sales, resulting in a

total retail sales growth of 11.6% (3.7% at comparable rates). Total North

American sales increased 13.1% to EUR324 million ($447million) or 4.9% at

comparable exchange rates. In the wholesale business, the addition of

handbags and footwear as well as the introduction of new product groups at

Macy's resulted in a growth of 23.3% (13.7% at comparable exchange rates).

The highlight of the period was the opening of our global flagship store on

Fifth Avenue in New York City, which has performed well so far.


    Rest of the world


    Sales in Japan were up 20.1%, but down 1.8% at comparable

rates reflecting the challenging economic climate in Japan. Sales at our

licensing partners in Middle and South America as well as the rest of Asia

were up 9.8% (flat at comparable rates).


    Store portfolio


    A total of 40 stores was added in the six months to 30

September 2009, taking the global store portfolio close to 950 stores at 30

September 2009. Of these stores, approximately 50% are wholly owned and

operated stores.


    In all regions, initiatives to make the supply chain more

efficient as well as cost saving programs were implemented in order to

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maintain a strong balance sheet. These initiatives will be continued

throughout the remainder of the year and will also result in a decrease in

trade receivables and inventory.


    Notes to Editors


    About the Tommy Hilfiger Group


    With a premium lifestyle brand portfolio that includes Tommy

Hilfiger and Hilfiger Denim, The Tommy Hilfiger Group of Companies is one of

the world's most recognized designer apparel groups. The Group's focus is

designing and marketing high-quality menswear, womenswear, children's apparel

and denim collections. Through select licensees, the Group offers

complementary lifestyle products such as accessories, fragrances and home

furnishings. Tommy Hilfiger Group merchandise is available to consumers

worldwide through an extensive network of dedicated retail stores, leading

specialty and department stores and other carefully controlled distribution

channels. For additional information about the Tommy Hilfiger Group of



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    [1] On a comparable basis, which is based on an ongoing scope of current

business going forward at actual rates.


    SOURCE: Tommy Hilfiger Group


Translations:

   Chinese - Traditional (http://asianetnews.net/Download.asp?ID=138913)


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